“If we keep in mind the value of the work we do, we can change the work we do, we can change these value, we can change the company we work with and eventually, together maybe we can change the world.”
Yves insists in this video, that the design is not about the skin to suit the technology, but about the how the design shall be both inside and outside, the designs body and function. Yves Behar also insists that the product/design must be friendly. So design shall be working from the inside out, to bring the most unique, comfortable feeling and best visual experience to the final recipient.
Yves believe on being original and unique to give a new experiment on the design, for example, the mini cooper watch designed by Yves, the display of the watch can change to vertical and horizontal just by moving your hand, by use of an acceleromotre. Another example is the 100 dollars laptop, which Yves has designed to be affordable for children in developing country, so this laptop has an attractive appearance and the useful function of a normally priced laptop.
Also, the design has no boundary; it can go to any type of products. Yves has design a condom distributor machine which is streamline and very easy to use.
The model Norman gives us is not an attempt to illustrate how human thoughts and feelings, and decision-making actually work, so people wanting more of an understanding of the psychology behind product interaction would have to look elsewhere. But the model is very useful in giving a starting point for thinking about the psychological human factors of a given product's design and form.
The model can be used as a framework for thinking about all kinds of human reactions to products and objects in general. From the predominantly visceral attraction to structure and order, consistent throughout mankind, to the various cultural tastes, the reflective level, and all the highly subjective experiences such as memories etc.
I think the important thing to take from Don Norman'd video is that there are so many facets of the human condition that designers can exploit and utilise in making products that sell very well.
Monday, August 10, 2009
Good Design - Izona Cooldrawer
This exercise was very fun. My Product, the Izona Cooldrawer is a revolution in refridgerating technology. The design is simplistic yet stunning, with the various finishes, from Stainless steel to glass complementing any style of kitchen from traditional to contemporary. The touchpad is amazing, and the technical facts about the 5 different temperatures is amazing. The Stainless steel handle is very contemporary, and has very simple line use.
I enjoyed this task, as I loved analyzing the various forms and functions of the Cooldrawer, and like using photoshop :)
Monday, August 3, 2009
David Kelley: The future of Design is Human-Centred
This Video expresses the importance of human behaviour and personality in modern day design, and how as we as humans develop, design needs to evolve with our ever growing needs.
Mr Kelley begins by talking about the history of Technological development, 'Silicone Valley', and the great fun that he had in his early years of design. David then discusses various modern and widely used products, such as the Palm Treo and the Heart Stream Defibrillator, and how their use in modern society has altered lives, especially the Defibrillators life saving use.
This importance in Human interaction, the Human Behaviour and personality begin expressed in a product, led to development in video teams in David Kelleys design team. The videos were used to express the Importance of human interaction with each product.
David Kelley then shows various videos of work his group has undertaken. The first video, of the New York City Prada shop, showcases the importance of the human interaction in the shopping experience, including the mirror in the dressing rooms with a 3 second delay to see not only your front, but the back. Revolutionary technology like this, was also used in the interactive human focused installation at the London Science Museum, with the interactive touch table being focused on drawing in human interest.
The everyday life of humans worldwide, is spent in a office cubicle. David Kelley aimed at altering this, and created new cubicles that were alot more worker friendly, with everything centred around human comfort, from family photos, flowers that wilt when the worker leaves, and even hammocks that can be taken out to relax in. The video, from 2007, expresses ideas now being used in numerous companies worldwide, including the google headquarters in Sydney.
Designs such as the Pavillion and the Spyfish, are perfect examples of the future of design, and how it is based around the needs of the human. Both allow for extraordinary sensory overload. The Pavillion is not only visually stimulating but also allows for deep emotional connection, with the issues facing nature being very confronting. The spyfish product also allows for visual stimulation and audial, with ambient sounds of the deep sea being played on the deck of the boat along with crystal clear quality imagery. This also espresses mans reliance on technology, and how technology is being created and designed based on these needs.
David Kelley also shows a video of a Kenyan company, developing products to help with sub-economic issues, including the use of design to help in the needs of humans worldwide. This is an essential part of Design, its benefit to the community, and this video is the most important section of the Video.
The video is very useful for any Industrial Designer, as it expresses the evolution of Design, and the need for Design to be addaptable to Human behaviour and Personality.
This task was given to us in the first Studio class :) The task sounded outrageous at first, but once we were handed the smell the group started to mind map the scent. Scent attributes included : Natural, Floral, seductive, Youthful. We then divulged various words relating to form/visuals, including smooth, curvy, free.
“If we keep in mind the value of the work we do, we can change the work we do, we can change these value, we can change the company we work with and eventually, together maybe we can change the world.”
